Twists and Turns of Starting an Online Business

Twists and Turns of Starting an Online Business

It's been said many times, that embarking upon a new venture, project or business, can be one of the most overwhelming and daunting things we will ever do. Personally, I can vouch for the fact that raising children ranks, undoubtedly, at the top.

But that’s a post for another time.

(The image below, and the banner image, above, are happening in front of me, as I'm writing this.)

With any new endeavor, the apprehension and anxiety is due to the unfamiliar – the unknown, and the path ahead that we've never taken before.

As humans, we resist change, anyway.

So, when we start a new project that is very near and dear to our hearts – the importance of the outcome is even more significant.

What's more intriguing, is in starting out with one idea – and within a few weeks or months, that idea has completely morphed into something else. Business plans are great – but we always have to make room for the fact that there are pivots and turns along the way that will guide the original plan into a different path altogether.

In February of this year...

I decided to do something that I wish I had actually done 10 years ago – and that is to start a blog. It began as a photography blog, simply to allow me to share my love of photography with others, and to share the stories that were inspired by those images when they were captured. I believe that the older we get, the harder it is to try something new. Because everything that is new is entirely foreign to what we are accustomed to - especially as technology continues to advance. Yet, it is something that I felt the calling within, to attempt, and to do the best that I could in the process. After a lot of research and discovery about the best platform, I finally decided to use squarespace (rather than Wordpress).  which has been one of the best decisions that I ever made. It has completely simplify the process – and made everything seem less in operation, so that I could focus on the content, the stories, and the images. You can read more about that here.

There is no way that words can express the frustration, and exhilaration, that I have felt (on an almost daily basis) in getting this blog up-and-going over the last few months. But I've always known that if you just get up and do the work each day that you know you are to be doing – then the results will eventually begin to kick in.

I've been torn as to the subject matter.

It's easy to get pulled in by the so-called experts who will tell you to focus on just one niche to build a following, yet I've known in my heart that I have a lot to say about many subjects regarding life and business. When you've been blessed with a bounty of life and career - you can't focus on just one thing. My business has always been a huge part of my life, and who I've become.

While part of the intent of this project is an outlet for my own creative side – it serves a larger purpose, to be able to encourage, help, and guide others in their own pursuits. 

Thus far, it's only been four months, and I have so much more to learn. I enjoy learning every day – but feel like there are not enough minutes in the day to absorb everything necessary. But as I go, I will share the results, in the event it could be of support to anyone who might also be considering a new project or online business.

So, what began as a photo blog...

It's now turning into an online business.
This came about at the request from numerous readers and friends who were reading the blog, viewing the pictures – and simply said "you really should be selling these photographs". 

I allowed the comments to roll right past me at first, but then realized that I was hearing it more and more – and decided I needed to be listening to the "life clues" that I so often reference. 

Another intimidating project.
How to create and launch an e-commerce store and offer the beautiful beach artwork as printed images for others to purchase.

It's a lot to embark upon, especially when this is not part of the original idea. 

It's a bit scary.

So many little details to work out - and I already except the fact that there will be glitches, because you just can't have everything covered when you're doing something for the very first time. There are always surprises that surface when reality hits.

Yet, with all of the frustration, the intimidation and uncertainty - there is such an exhilarating feeling of possibility. I’ve always enjoyed coaching and helping others in growing their own business. For years, I’ve found great reward in offering direction when someone is seeking guidance. Yet here in this case… because it’s unplanned (maybe the best things are, sometimes) I’m charting new waters and taking chances. It feels like a river raft ride, because it’s an unsettling, yet refreshing adventure.

Hopefully, I'll have the Beachlife Canvas Wrap store launched in the next few days. We shall see. As soon as I think most all is done - I see much more surface, to address.

Thank you so much for the encouragement and support. Success or flop — I’m grateful for the experience to learn and grow. 

I’d sincerely appreciate, and welcome your feedback, once the Beachlife canvas wrap store is launched. There are many more photos I will begin to offer through - if this gets any traction. While the beach has been the view of my life for the last few years - I have many more image captures (in various settings) to share that may bring joy to your own “wallspace” and daily view.

We shall see how it all unfolds!

What are your own thoughts about starting an online business? Have you considered it? Do you have any ideas of a service or product you could market? What about starting you're own blog?  I'd love your comments!

Until next time... 


P.S. A note about the blog posti schedule, as it’s also evolving. It seems I just can’t always get things posted by 7AM - but by 8AM-ish. And, with so much material, I may just post more than four days a week… who knows! Thank you for being here.